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Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)

Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)

Stop pushing your message out and start pulling your customers in

Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective.

People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc.

People are now increasingly turning to Google, social media, and blogs to find products and services. Inbound Marketing helps you take advantage of this change by showing you how to take advantage of the many low (and no) cost methods for attracting business. 

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Small Business Internet Marketing: Ideas & Solutions for Advertising Small Businesses Online: The Sales Lead Generation Bible

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This book cuts to the chase, and is very direct about its purpose and how it will improve your business: "Small Business Marketing is only about getting more customers-about generating leads that become the sort of clients you want many more of. Everything else like 'raising your profile' is just so much hot air. Or falls in the category of "nice to have, but way too expensive for my small business".

This famous quote from John Wanamaker sums up the ... More >>

Small Business Internet Marketing: Ideas & Solutions for Advertising Small Businesses Online: The Sales Lead Generation Bible

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Home Based Internet Marketing Business - 6 Best Internet Marketing Strategies to your Success

For internet entrepreneurs, there are many internet marketing strategies to increase sales and maximize profits online. You will discover and learn the best internet marketing strategies in this article. With those strategies, you will boost skyrocket your profits and grow rapidly your home based internet marketing business.

Strategy #1: Research You Everything You Need to Know Effectively.

It is obvious that research hot niche keywords to attract more traffic, maximize the benefit of your pay per click (or PPC) campaigns, and find new hot niche markets with high demand are required in this strategy. Of course, this is the first important strategies you must do for your own home based internet marketing business. With those well-researches, you will understand everything you must know for your markets, particularly needs and want in the market. There are many resources on the internet to help you to discover hot niche markets and keywords. The highest recommendation for discovering those markets and keywords is to use both of Overture and WordTracker keyword search tools to generate a massive list of keywords. With the list, you can analyse and evaluate the market, competitors and keywords. (more…)

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Library - 8 Biggest Mistakes Webinar - #1

Here is my archive copy of an excerpt from a recent webinar, “The 8 Biggest Mistakes for Business Blogs (and How to Avoid Them).”

This piece discusses "Mistake #1 - Talking About It, Not Doing It".  The solution is the application of a well known quality process, PDCA.

If you are interested in viewing the entire webinar, visit Business Training Resource and sign up for my newsletter and updates.  You gain immediate access to the recording

httpvhd://www.youtube.com/watch?v=UP4HjY6Z43U

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Demo of Video email

httpvhd://www.youtube.com/watch?v=Ae62RvTs9vs

During a recent internet marketing workshop, I discussed a new communication technology, video email.

Originally posted to my Business Training Resource Blog, in this video I display an actual video email that I sent to a client and take a few questions from the audience.


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