- ISBN13: 9781601382658
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
This is a carefully-tested, well-crafted, and complete tutorial on a subject vital to Web developers and marketers.
This book teaches the fundamentals of online marketing implementation, including Internet strategy planning, the secrets of search engine optimisation (SEO), successful techniques to be first on Google and Yahoo! search engines, vertical portals, effective online advertising, and innovative e-commerce development. More >>
Internet Marketing Methods Revealed: The Complete Guide to Becoming an Internet Marketing Expert
Miguel Todaro’s INTERNET MARKETING METHODS REVEALED offers a tested and complete tutorial on the basics of online marketing implementation. From understanding search engine optimization to effective advertising and developing an e-commerce site, INTERNET MARKETING METHODS REVEALED is a basic winner.
Rating: 5 / 5
This is a good book for a beginner. The history of Internet marketing is there and it is clearly written for a non-techie. However, I believe it is translated poorly or written by someone who does not have a great command of English. Disappointing in that regard.
Rating: 3 / 5
Excellent, methodical, easy to understand, comprehensive book! I am recommending this book to my entrepreneur students and anyone else interested in learning about internet marketing. I think this is the best book out there on the topic! Miguel if you see this – > I would love to see a power point and/or video presentation available through youtube for promotion to students.
Rating: 5 / 5
My disclaimer: As with any opinion, it is only my opinion! And everyone’s will vary depending on who reads the book and what the reader is looking for. I look for ways to improve businesses, sales, and my life. This book shares a plan to better market whatever you want to sell on the internet
On a 1 to 5 scale, 5 being the best:
Readability 4: Not the easiest book to read, but the information was relevant and helpful. It will take a little time to get through this, but this is a reference book to help guide a person through the process of marketing on the web.
Information and new ideas 5: Maybe the ideas aren’t going to be new for everybody, but to someone like me, who is just starting to use the web to market, it has been very helpful. The only caution I have is that the way sites are ranked on the web, changes and will keep on changing. The book and its information will need to be updated every other year. Even the book indicates this.
Applicable Ideas 5: As I stated, plenty of good ideas.
Value 5: Very useful and a great value for the dollar.
Overall Score 5: A good understandable reference for expanding one’s presence on the web.
Great job Miguel Todaro!
Rip Walker
Author: Rip’s Book of Common Sense Selling: Improving Sales Through Process Implementation
Rating: 5 / 5
In all fairness the content of the book is good. However, I agree with the gentleman who also commented on the writing quality of the book: it is very poor. Throughout the book the reader will come across writing errors which are always very disturbing and some other times just do not allow for proper comprehension of what the author is trying to communicate.
I would barely recommend it.
Rating: 2 / 5